Exceed Customers Expectations !

Exceed Customers Expectations !
Exceed Customers Expectations !

Reap the rewards of customer loyalty by proving you’re reliable and dependable.

Every day, hundreds of thousands of people choose to do business with a particular person or business because there’s an assurance they’ll get what they expect, when they expect it, the way they expect it.

And yet thousands of businesses lose at least one customer every day because they did not live up to the reasonable expectations of their clientele in terms of reliability, responsibility or dependability.

The sad truth is, many businesses (and people) have made a habit of being:

Maybe they forgot, maybe they get a better offer or opportunity, maybe they just can’t get their act together–the bottom line is, whatever you wanted didn’t get done.

People will tell you they’ll have something completed by a certain time or date even though they know they know they can’t deliver. That’s because they believe (often with good reason) that you’ll take your business elsewhere if they tell you the truth. Somehow telling you “yes” now and facing the music later feels more comfortable.

Often, people are embarrassed to admit they don’t understand what you want because they’re afraid they’ll look stupid. They are uncomfortable calling back when they realize they forgot to call earlier because they’re afraid they’ll look like they weren’t paying sufficient attention to the account or aren’t on the ball.

Many businesses lowball a price in order to appear competitive, and then make up for it with hidden charges. Or they provide an inferior product or service and declare you’ll have to pay more if you want what you thought you were getting in the first place. And then there are those who refuse to complete the service or hand over the product until you pay more than originally agreed on.

Where does that leave the customer? In dire straits. It’s bad enough if the customer is purchasing the product or service for himself. But if it’s a component of a product or service for that customer’s client

, it could easily cost the customer that client, other monetary damages and the company’s reputation.

Reliability in Action
When someone needs something done by a set date, or a service performed in a specific manner, he’s seeking someone who can provide that service with certainty. Many companies have built their reputation by providing that certainty for customers.

Reliability: FedEx realized it could corner the market by promising to get your letter to its destination overnight, without fail. The company created an entire niche that never existed before.

Dependability: A major attraction of all fast-food chains, aside from fast service, is that you can depend on the food tasting the same, no matter where in the country you happen to be.

Responsibility: A big selling point for many pest control businesses is that if you see another bug within a designated period of time, they’ll come back and take care of it for free; in other words, they take responsibility for the quality of their work.



Wallstreet is the only place that people ride to in Rolls Royce to get advice from those who take the subway.

Warren has always thought it strange that highly successful and intelligent businesspeople, who have spent lifetimes making huge sum of money, will take investments advise from stockbrokers too poor to take their advice. And if their advice is so great, why arent they all rich? May be they don’t get rich off their advice but off charging you commissions? One should be aware of people who need to use your money to make you rich, especially when the more things they sell you means the more money they will make.

More often than not,their agenda is to use your money to make themselves rich. And if they lose your money ?Well they just go out and find someone else to sell their advice to.

Warren feels so strongly about where Wall street true loyalties lie that he refuses to even look at the business projections that its analysts put together because, regardless of the nature of the business, the projections are always too rosy.


catholic marries - for life.
catholic marries - for life.

You should invest like a catholic marries – for life.

Warren knows that if you view the investment decisions from the perspective that you will never be able to undo it,you wouldnt jump into a marriage without doing your research(dating.) and discussing it with your advisers(your pals at the pub) and thinking long and hard about it…… Would you? Nor should you jump into an investement without knowing a lot about the company and making sure you understand it. But it is the life part that really makes the money.Consider this : In 1973 Warren invested  $11 million in the Washington post company,and he remains married to this investement even to this day ,and over the thirty years he has held on to it,it has grown to be worth $1.5 billion. The conviction to stay the course can bring heavenly rewards,as long as you have chosen the right one to begin with.


It is easier to stay out of trouble than it is to get out of trouble.
It is easier to stay out of trouble than it is to get out of trouble.

It is easier to stay out of trouble than it is to get out of trouble.

It is far easier easier to avoid the temptation of breaking the law to make easy money than it is to deal with the consequences if you get caught.To stay out of trouble ,just do the right thing at the right time.To get out of trouble ,you need a lot of money and a lot of legal talent ,and even then you may end up serving a lot of time.

This lesson was driven home when Warren nearly lost his entire $700 million investment in the Wallstreet firm of Salomon brothers.The Federal reserve bank came within inches of shutting down the entire firm for its illegal bonding trading activities which were committed by the trader trying to make a quick buck.What did it cost to get out of trouble? The jobs of several of the firms top traders, the jobs of its chairman and CEO, and millions in legal fees , fines,lawsuits, and lost business.It would have been a lot easier, and far more profitable,to have stayed out of trouble from the start.